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Pink Month is Celebrated Across the Veggies From Mexico Farming Community to Promote Early Breast Cancer Detection

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October 2026.- October is worldwide known as “Pink Month”, a month when awareness, prevention, and support messages related to breast cancer are amplified.

Each year, farming companies within the Veggies From Mexico community conduct a variety of awareness campaigns on breast cancer, where they educate both their administrative staff and farmworkers about the importance of early detection, reducing stigma, and promoting access to timely diagnosis.

Agroexportadora del Noroeste

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At Agroexportadora del Noroeste, activities were held at the Milenio, San Armando, and El 17 fields. Activities included bulletin boards, presentations by medical staff on breast self-examination for early detection, and awareness activities involving children from the daycare facilities and elementary schools. The children created pink ribbons and formed the symbolic pink ribbon as a group, to promote awareness from an early age in children.

Learn more about Agroexportadora del Noroeste and its commitment to social responsibility at:

Agroexportadora del Noroeste – Veggies From Mexico

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Tricar

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Through its Social Responsibility Department, Tricar Sales, Inc. developed an informational talk to raise awareness about the importance of breast cancer prevention and early detection. The activity included health care recommendations, information on key warning signs, and the importance of undergoing regular medical screenings.

Learn more about Tricar and its commitment to social responsibility at:

Tricar – Veggies From Mexico

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Grupo Chaparral

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Through its Social Responsibility Department, Grupo Chaparral developed various activities focused on promoting breast cancer prevention and early detection. These efforts included training sessions conducted by the medical staff of the company, as well as other activities coordinated by health-promotion organizations such as Profamilia de Jornaleros IAP. The company also developed awareness bulletin boards and various activities across its farming operations involving both farm workers and administrative staff. Approximately 500 employees participated in these training sessions.

Other than these trainings, mammography screenings were coordinated through Laboratorios Delia Barraza, with services provided through the Mexican Social Security Institute (IMSS).

Learn more about Grupo Chaparral and its commitment to social responsibility at:

https://veggiesfrommexico.com/agrobusiness/agricola-chaparral

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Agricola Belher

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Agricola Belher, a member of our farming community, conducted awareness activities at the Lo de Beltrán and Dorita Community Development Centers (CDCs), promoting the importance of prevention and early detection of this disease. At the Dorita CDC, Mariel Margarita Lopez Ibarra, a nurse and member of the Social Work team who was recently promoted to Daycare Coordinator, lectured an informational talk to 26 women, who also received a little gift.

Learn more about Agricola Belher and its commitment to social responsibility at:

https://veggiesfrommexico.com/agrobusiness/agricola-belher

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Del Campo y Asociados

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During October, Del Campo y Asociados conducted a series of awareness activities across its operations in Culiacan, La Cruz, Jalisco, and San Luis Potosi. These activities included informational talks on breast cancer prevention, guided exercises on how to perform breast self-examinations, and they even played games such as bingo, and they received a small gift as a token of appreciation for attending. About 200 employees, both women and men, participated in these sessions, showing great interest in the subject. Initiatives such as these play an important role in reducing the incidence of this disease. Through these efforts, Del Campo y Asociados, a company which is a member of our farming community; through its Social Responsibility Department, reinforces the message that prevention and early detection are essential in the fight against breast cancer.

Learn more about Del Campo y Asociados and its commitment to social responsibility at:

Del Campo y Asociados – Veggies From Mexico

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Agricola El Nazario

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Agricola El Nazario welcomed medical professionals to its facilities in Sinaloa and Torreon to conduct an educational talk in order to raise awareness on the importance of breast cancer prevention and early detection. During the presentations, participants received health care recommendations, information on the primary warning signs of the disease, and the importance of timely medical checkups. Also, employees also participated in Pink Month activities by wearing awareness symbols and taking part in themed events that reinforced the messages of prevention and awareness.

Learn more about Agricola El Nazario and its commitment to social responsibility at:

Agrícola El Nazario – Veggies From Mexico

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Rodeli Growers

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“Teamwork always delivers better results”

The Social Work and Medical teams at RODELI farms maintain a strong focus on preventive medicine, in order to protect the health of their farmworker population. This is why,  within the “Pink Month” activities, they organized talks on breast cancer prevention and early detection. The activities developed highlighted awareness bulletin boards, discussion forums, and practical demonstrations on how to perform breast self-examinations. We know that education and timely detection save lives.

Learn more about Rodeli and its commitment to social responsibility at:

RODELI Growers – Veggies From Mexico

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Agricola Campaña

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Breast cancer awareness and health care were also a priority at Agricola Campaña! In recognition of Breast Cancer Awareness Day, this company from our produce community organized informative sessions for its female employees, covering topics such as early detection, risk factors, and the importance of breast self-exams. Pink ribbons were also distributed as a symbol of support for this cause, encouraging employees to stay informed and take care of their health.

Learn more about Agricola Campaña and its commitment to social responsibility at:

Agrícola Campaña – Veggies From Mexico

According to official information published by INEGI, breast cancer remains one of most significant public health challenges in Mexico. Prevention and information are essential because they help people recognize warning signs, identify risk factors, and facilitate timely access to diagnosis and treatment.

This is why we recognize the valuable efforts of the farming companies within the Veggies From Mexico community, for making prevention and early detection information accessible to all employees, providing medical support services and, if necessary, facilitating access to health care institutions to provide specialized attention to its staff.

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