Veggies From Mexico Participates in El Debate Encounters 2026 on AI in the Farming Industry
From October 7 to 9, El Debate newspaper brought its El Debate Encounters 2026 Forum: “Networking and Knowledge” forum to Los Mochis, Culiacan, and Mazatlan. The purpose of the event was to show business owners, executives, and the general public how to use artificial intelligence in their businesses.
Industry experts and business leaders participated at all three venues, discussing the future of AI, how to start using it within companies, and how it is applied across the sectors that drive the economy from Sinaloa. Speakers included Jahasiel Sevilla Muñoz, Head of Innovation and Digital Transformation at Google Mexico, and David Carrera Palacios, Co-founder and CEO of Xerpas Mx, who spoke about how to use AI ethically while taking important business decisions. Alejandro Rodriguez Lopez and Andres Rosas, from Learning Lab, presented their AI Doers initiative, while Jose Carlos Castro, from Physical AI, explained the concept of physical AI and how it already being used in both industrial facilities and households.
The subject of farming was addressed by our CEO, Georgius Gotsis, during the discussion panel “AI in Farming.” He shared the stage with Jose Raymundo Elizalde Gastelo, CEO of Corbel Seeds. Together, they explored the opportunities AI offers to farming and agribusiness, as well as the challenges it brings.
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Georgius Gotsis delivered a direct message to growers: “AI is not here to replace people; it is here to replace those who do not know how to use it.” Technology is not intended to take the place of the farmer. Instead, it serves as a tool to improve processes and helps farmers make better and faster choices.
During the discussion, several examples were shared of how AI is already being used in farming, including predicting market trends, preventing pest outbreaks before they cause damage, and supporting robotic systems that evaluate the genetic quality of seeds, among others.
For exporting companies which are members of the Veggies From Mexico community, these technologies represent opportunities to operate more accurately and respond more quickly to customer demands.
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Panelists agreed that the countryside can no longer remain on the sidelines of emerging tools and knowledge. Today, innovation is the way to grow better, addressing the needs from the sector, and ensuring that farming in Sinaloa remains competitive in international markets. The true challenge, they stated, is getting people ready to use these technologies effectively.
El Debate Encounters 2026 made it clear that knowledge creates value when it is put into practice on businesses. Through its participation, Veggies From Mexico confirms its commitment to innovation, training, and the development of farming in Sinaloa.
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Georgius Gotsis
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